Hesburgh Libraries

An information resource for marketing, advertising, and communication professionals. It includes over 50,000 papers, case studies, and news stories covering all major advertising markets. It also includes "think pices," conference reports, academic papers, and adspend forecasts. Content comes from WARC's researchers and correspondents, from over 50 partners, and from publications (including Market leader, Journal of advertising research, and International journal of market research) produced with other organizations. Website also includes lists of WARC's rankings and awards.